Journalism

Are you confused about whether a B.S.S. in journalism still has a place in today’s fast pacing media world? Well, with traditional media fading and new platforms arising, it’s natural to question where this degree can take you.

In this article, we’ll take a look into the B.S.S. in Mass Communication and Journalism and explore the opportunities it offers both in Bangladesh and abroad.

What is Mass Communication and Journalism about?

As a degree, Mass Communication and Journalism focuses on the collection, analysis, and presentation of information across different media platforms, such as print, digital, and broadcast. The programme offers students essential skills for the evolving media landscape, including writing, editing, communication, research, photography, videography, and graphic design. 

Students are introduced to a variety of media-related subjects, including the ethical responsibilities of a journalist, understanding media laws, and learning the technical skills behind producing content. With its broad focus, the programme opens doors to both creative and technical careers. 

 

Career opportunities for Mass Communication and Journalism graduates

Journalism and reporting

These roles primarily focus on collecting, creating, and delivering news and stories across different media channels.

• Multimedia journalist: Combines text, video, and audio to deliver stories across multiple platforms like television and broadcast, websites, news apps, streaming platforms etc.
• News reporter: Gathers information, conducts interviews, and writes stories for news outlets.
• News anchor: Presents news to the audience, manages news broadcasts, and collaborates with reporters.
• Photojournalist: Captures images that tell a story for newspapers, magazines, and digital platforms.

Writing and content creation

Centered around writing and creating content for different media platforms, these roles include digital and print.

• Freelance writer: Writes content on a contractual basis for different publications or websites.
• Staff writer: A full-time writer who creates articles, stories, or blogs for specific publications and newspapers.
• Content writer: Creates written content for websites, blogs, or online platforms, often optimised for search engines.
• Copywriter: Specialises in writing marketing materials such as advertisements, sales pages, and product descriptions.

Public relations and communication

If you’re good at building relationships, communicating effectively, and making sure people or companies are seen in the best light, these roles are for you.

• Public relations specialist: Manages an organisation’s public image and relationships with the media.
• Corporate communications director: Oversees all internal and external communication strategies for a company.

Digital and social media

For digital enthusiasts, roles that involve using creative tools and strategies to elevate brands or individuals might be just the right fit.

• Social media manager: Develops and manages social media strategies, creating engaging content and interacting with followers.
• Digital strategist: Plans and runs online campaigns, including SEO, SEM, and social media marketing.
• Creative director: Leads the creative team in designing marketing campaigns and digital content.

Opportunities abroad

A degree in Mass Communication and Journalism opens global career opportunities in journalism, public relations, digital marketing, and broadcasting. With rising demand for digital media skills, scholarships make it easier to study in top media hubs like the United States, United Kingdom, and Australia.

Whether at home or abroad, this degree opens doors to a variety of exciting careers in the ever-evolving media sphere!